{"id":511,"date":"2026-03-31T23:48:51","date_gmt":"2026-04-01T04:48:51","guid":{"rendered":"https:\/\/saludconmaca.com\/?page_id=511"},"modified":"2026-04-09T17:51:34","modified_gmt":"2026-04-09T22:51:34","slug":"trayectoria","status":"publish","type":"page","link":"https:\/\/saludconmaca.com\/index.php\/trayectoria\/","title":{"rendered":"Trayectoria"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"511\" class=\"elementor elementor-511\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fd98be e-flex e-con-boxed e-con e-parent\" data-id=\"2fd98be\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ea7499e elementor-widget elementor-widget-heading\" data-id=\"ea7499e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Trayectoria\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bcce301 e-flex e-con-boxed e-con e-parent\" data-id=\"bcce301\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e33e672 e-con-full e-flex e-con e-child\" data-id=\"e33e672\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-736dfe8 elementor-widget elementor-widget-image\" data-id=\"736dfe8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-683x1024.jpg\" class=\"attachment-large size-large wp-image-40\" alt=\"\" srcset=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-683x1024.jpg 683w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-600x900.jpg 600w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-200x300.jpg 200w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-768x1152.jpg 768w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-1024x1536.jpg 1024w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-1366x2048.jpg 1366w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-1080x1620.jpg 1080w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-1280x1920.jpg 1280w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-980x1470.jpg 980w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4-480x720.jpg 480w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2021\/12\/fotos-alfonso-4.jpg 1575w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-580cd5a e-con-full e-flex e-con e-child\" data-id=\"580cd5a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9894e65 e-con-full e-flex e-con e-child\" data-id=\"9894e65\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65df6ef elementor-widget elementor-widget-text-editor\" data-id=\"65df6ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><strong>Alrova, Maca de Berl\u00edn<\/strong>, liderada por Alfonso Rodr\u00edguez Vanegas, es una iniciativa empresarial que surge de una necesidad pr\u00e1ctica y recurrente en la regi\u00f3n: la dificultad para comercializar la cebolla larga en fresco. Al tratarse de un producto altamente perecedero, los tiempos log\u00edsticos y las condiciones de transporte suelen ocasionar su deterioro antes de llegar al consumidor final, lo que genera p\u00e9rdidas significativas para los productores.<\/span><\/p><p><span style=\"font-weight: 400;\">Frente a esta problem\u00e1tica, Alfonso opt\u00f3 por la innovaci\u00f3n. Desarroll\u00f3 y perfeccion\u00f3 un m\u00e9todo artesanal de deshidratado y pulverizado, dando origen a la <\/span><b>cebolla en polvo<\/b><span style=\"font-weight: 400;\">. Este producto disruptivo no solo resolvi\u00f3 el problema de la caducidad, sino que logr\u00f3 conservar intactas las propiedades nutricionales, el aroma y la potencia del sabor del cultivo fresco por per\u00edodos prolongados. Este avance t\u00e9cnico lo posicion\u00f3 como un pionero absoluto en Santander, siendo reconocido hasta la fecha como el \u00fanico productor de cebolla en polvo en la regi\u00f3n.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0ecd03f e-flex e-con-boxed e-con e-parent\" data-id=\"0ecd03f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b4db358 e-con-full e-flex e-con e-child\" data-id=\"b4db358\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92be042 elementor-widget elementor-widget-heading\" data-id=\"92be042\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La Maca: Alternativa Estrat\u00e9gica y Diversificaci\u00f3n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9cb7164 e-flex e-con-boxed e-con e-parent\" data-id=\"9cb7164\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec10fd7 elementor-widget elementor-widget-text-editor\" data-id=\"ec10fd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La visi\u00f3n empresarial de Alfonso no se detuvo en la cebolla. Comprendiendo la volatilidad de los mercados agr\u00edcolas, busc\u00f3 activamente alternativas productivas para mitigar el impacto de las ca\u00eddas de precios. Esta b\u00fasqueda lo llev\u00f3 a la introducci\u00f3n de la <\/span><b>maca andina <\/b><span style=\"font-weight: 400;\">(<\/span><i><span style=\"font-weight: 400;\">Lepidium meyenii<\/span><\/i><span style=\"font-weight: 400;\">), un tub\u00e9rculo de origen peruano altamente valorado por sus propiedades nutricionales.<\/span><\/p><p><span style=\"font-weight: 400;\">La maca demostr\u00f3 una adaptaci\u00f3n excepcional a las condiciones clim\u00e1ticas extremas y los suelos fr\u00edos del p\u00e1ramo de Berl\u00edn. Fiel a su filosof\u00eda de agregaci\u00f3n de valor, Alfonso replic\u00f3 el \u00e9xito de su primer producto: proces\u00f3 la maca para convertirla en harina y, dando un paso m\u00e1s all\u00e1 en la cadena de valor, comenz\u00f3 a comercializarla en <\/span><b>c\u00e1psulas<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Esta apuesta estrat\u00e9gica le permiti\u00f3 posicionar su producci\u00f3n en el creciente mercado de los suplementos alimenticios y el bienestar natural, ampliando sus fuentes de ingreso y consolidando su modelo de negocio.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-968561d elementor-widget elementor-widget-heading\" data-id=\"968561d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Filosof\u00eda y Pr\u00e1cticas de Trabajo\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddda7c2 elementor-widget elementor-widget-text-editor\" data-id=\"ddda7c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El perfil profesional de Alfonso Rodr\u00edguez est\u00e1 intr\u00ednsecamente ligado a un compromiso inquebrantable con la \u00e9tica ambiental y la calidad del producto. Sus pilares operativos son:<\/span><\/p><p><b>Agricultura Agroecol\u00f3gica: <\/b><span style=\"font-weight: 400;\">Implementa pr\u00e1cticas de cultivo limpias, garantizando la ausencia total de insumos qu\u00edmicos y pesticidas sint\u00e9ticos. Esta metodolog\u00eda es vital para proteger las fuentes h\u00eddricas y la biodiversidad del delicado ecosistema del p\u00e1ramo de Santurb\u00e1n-Berl\u00edn.<\/span><\/p><p><b>Innovaci\u00f3n Constante: <\/b><span style=\"font-weight: 400;\">Su enfoque trasciende la agricultura tradicional. Investiga, dise\u00f1a y ejecuta procesos de transformaci\u00f3n (como el deshidratado t\u00e9rmico controlado y el encapsulado) que le otorgan una ventaja competitiva \u00fanica en el mercado regional.<\/span><\/p><p><b>Calidad e Inocuidad: <\/b><span style=\"font-weight: 400;\">Mantiene un prop\u00f3sito profundo de responsabilidad social, enfocado en proveer a la sociedad alimentos y suplementos que cumplan con los m\u00e1s altos est\u00e1ndares de sanidad, nutrici\u00f3n y sabor.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eb2b44c e-flex e-con-boxed e-con e-parent\" data-id=\"eb2b44c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-51ea07c e-con-full e-flex e-con e-child\" data-id=\"51ea07c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f101ad elementor-widget elementor-widget-heading\" data-id=\"0f101ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Reconocimiento y Apoyo Institucional\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b0a1a5d e-flex e-con-boxed e-con e-parent\" data-id=\"b0a1a5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34931f5 elementor-widget elementor-widget-text-editor\" data-id=\"34931f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La rigurosidad, el impacto ambiental positivo y la viabilidad de su modelo de negocio han captado la atenci\u00f3n y el respaldo de importantes entidades gubernamentales y cient\u00edficas en Colombia:<\/span><\/p><p><b>CDMB (Corporaci\u00f3n Aut\u00f3noma Regional para la Defensa de la Meseta de Bucaramanga): <\/b><span style=\"font-weight: 400;\">Ha avalado oficialmente a Alrova de Berl\u00edn con el sello de <\/span><b>Negocio Verde<\/b><span style=\"font-weight: 400;\">, certificando sus buenas pr\u00e1cticas ambientales y su contribuci\u00f3n a la conservaci\u00f3n del territorio.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-649b9b9 elementor-widget elementor-widget-image\" data-id=\"649b9b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"317\" src=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/NEGOCIOS-VERDES_OK-1-1024x406.jpeg\" class=\"attachment-large size-large wp-image-581\" alt=\"\" srcset=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/NEGOCIOS-VERDES_OK-1-1024x406.jpeg 1024w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/NEGOCIOS-VERDES_OK-1-300x119.jpeg 300w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/NEGOCIOS-VERDES_OK-1-768x304.jpeg 768w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/NEGOCIOS-VERDES_OK-1-600x238.jpeg 600w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/NEGOCIOS-VERDES_OK-1.jpeg 1179w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1170cc elementor-widget elementor-widget-text-editor\" data-id=\"d1170cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b>Instituto Alexander von Humboldt y SENA (Red Tecnoparque): <\/b><span style=\"font-weight: 400;\">Han brindado un acompa\u00f1amiento t\u00e9cnico fundamental, apoyando en la realizaci\u00f3n de an\u00e1lisis de laboratorio, estructuraci\u00f3n de tablas nutricionales y el dise\u00f1o profesional de empaques, elevando la competitividad de los productos.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f23f55d e-flex e-con-boxed e-con e-parent\" data-id=\"f23f55d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6e7008f e-con-full e-flex e-con e-child\" data-id=\"6e7008f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28633d1 elementor-widget elementor-widget-video\" data-id=\"28633d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=V2DgRdCeehw&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d746034 e-con-full e-flex e-con e-child\" data-id=\"d746034\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fb408dd elementor-widget elementor-widget-video\" data-id=\"fb408dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=I_7cGJYOREs&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f4cb622 e-con-full e-flex e-con e-child\" data-id=\"f4cb622\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b0c4c5e elementor-widget elementor-widget-video\" data-id=\"b0c4c5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=nsy2LWtzvII&amp;t=3s&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c29c6d5 e-flex e-con-boxed e-con e-parent\" data-id=\"c29c6d5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-050561d e-con-full e-flex e-con e-child\" data-id=\"050561d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60fbf5b elementor-widget elementor-widget-heading\" data-id=\"60fbf5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Notas de Prensa<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da4f468 e-flex e-con-boxed e-con e-parent\" data-id=\"da4f468\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c3ee0cb elementor-pagination-type-bullets elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-n-carousel\" data-id=\"c3ee0cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;carousel_items&quot;:[{&quot;slide_title&quot;:&quot;Slide #1&quot;,&quot;_id&quot;:&quot;63236c7&quot;},{&quot;slide_title&quot;:&quot;Slide #3&quot;,&quot;_id&quot;:&quot;91e232e&quot;},{&quot;slide_title&quot;:&quot;Slide #2&quot;,&quot;_id&quot;:&quot;587b422&quot;}],&quot;slides_to_show&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_sides&quot;:&quot;none&quot;,&quot;arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-carousel swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"1\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-93b4678 e-flex e-con-boxed e-con e-child\" data-id=\"93b4678\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f598586 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"f598586\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/alrova-de-berlin-vanguardia-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"alrova-de-berlin-vanguardia\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NjQxLCJ1cmwiOiJodHRwczpcL1wvc2FsdWRjb25tYWNhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDRcL2Fscm92YS1kZS1iZXJsaW4tdmFuZ3VhcmRpYS1zY2FsZWQuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/alrova-de-berlin-vanguardia-scaled.jpg\" title=\"alrova-de-berlin-vanguardia\" alt=\"alrova-de-berlin-vanguardia\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5f2896 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a5f2896\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.pressreader.com\/colombia\/adn-bucaramanga\/20191109\/281479278231192\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Leer Art\u00edculo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"2\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d914d6 e-flex e-con-boxed e-con e-child\" data-id=\"2d914d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d8bb61e elementor-widget elementor-widget-image\" data-id=\"d8bb61e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"CDMB\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NjU0LCJ1cmwiOiJodHRwczpcL1wvc2FsdWRjb25tYWNhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDRcL0NETUIuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB-1024x1024.jpg\" class=\"attachment-large size-large wp-image-654\" alt=\"\" srcset=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB-1024x1024.jpg 1024w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB-300x300.jpg 300w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB-150x150.jpg 150w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB-768x768.jpg 768w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB-600x600.jpg 600w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB-100x100.jpg 100w, https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/CDMB.jpg 1042w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-849305c elementor-align-center elementor-widget elementor-widget-button\" data-id=\"849305c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/x.com\/CARCDMB\/status\/1418305381818945542\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Leer Art\u00edculo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"3\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-732ee14 e-flex e-con-boxed e-con e-child\" data-id=\"732ee14\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0afbb6 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"d0afbb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/alrova-de-berlin-vanguardia-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"alrova-de-berlin-vanguardia\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NjQxLCJ1cmwiOiJodHRwczpcL1wvc2FsdWRjb25tYWNhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDRcL2Fscm92YS1kZS1iZXJsaW4tdmFuZ3VhcmRpYS1zY2FsZWQuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/alrova-de-berlin-vanguardia-scaled.jpg\" title=\"alrova-de-berlin-vanguardia\" alt=\"alrova-de-berlin-vanguardia\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-263c5c1 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"263c5c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.vanguardia.com\/area-metropolitana\/bucaramanga\/2019\/12\/11\/cuatro-proyectos-innovadores-que-aterrizaron-en-tecnoparque\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Leer Art\u00edculo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Anterior\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Siguiente\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg 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elementor-widget-embedpress_pdf\" data-id=\"c2433fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"embedpress_pdf.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"embedpress-document-embed ep-doc-c4850b7ae345ffc1d68661652a84f9ed ose-document emebedpress-unit-percent \" data-thememode=\"dark\" data-customcolor=\"\" data-toolbar=\"yes\" data-toolbar-position=\"top\" data-open=\"no\" data-presentation-mode=\"yes\" data-download=\"yes\" data-copy=\"yes\" data-add-image=\"yes\" data-rotate=\"yes\" data-details=\"yes\" data-id=\"embedpress-pdf-c2433fa\" data-selection-tool=\"0\" data-scrolling=\"0\" data-spreads=\"1\" style=\" max-width:100%; display: inline-block\">\n\n        \n                <div >\n\n                    <div id=\"ep-elementor-content-c2433fa\" class=\"ep-elementor-content   ep-percentage-width   ep-content-protection-disabled\">\n                        <div id=\"c2433fa\" class=\"ep-embed-content-wraper\">\n                            <div><iframe title=\"santurban_minambiente\" class=\"embedpress-embed-document-pdf embedpress-pdf-c2433fa\" allowfullscreen=\"true\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\" style=\"width: 600%!important;height: 600px;; max-width:100%;\" src=\"http:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/santurban_minambiente.pdf\" class=\"embedpress-embed-document-pdf embedpress-pdf-c2433fa\" data-emid=\"embedpress-pdf-c2433fa\" data-embed-type=\"PDF\"><\/iframe><\/div>                        <\/div>\n\n                    <\/div>\n\n\n                   \n                <\/div>\n            \n    <\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b1de29 e-con-full e-flex e-con e-child\" data-id=\"4b1de29\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c47cc84 elementor-widget elementor-widget-embedpress_pdf\" data-id=\"c47cc84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"embedpress_pdf.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"embedpress-document-embed ep-doc-c16618e40a808860ec6e6bb6e14d5755 ose-document emebedpress-unit-percent \" data-thememode=\"dark\" data-customcolor=\"\" data-toolbar=\"yes\" data-toolbar-position=\"top\" data-open=\"no\" data-presentation-mode=\"yes\" data-download=\"yes\" data-copy=\"yes\" data-add-image=\"yes\" data-rotate=\"yes\" data-details=\"yes\" data-id=\"embedpress-pdf-c47cc84\" data-selection-tool=\"0\" data-scrolling=\"0\" data-spreads=\"1\" style=\" max-width:100%; display: inline-block\">\n\n        \n                <div >\n\n                    <div id=\"ep-elementor-content-c47cc84\" class=\"ep-elementor-content   ep-percentage-width   ep-content-protection-disabled\">\n                        <div id=\"c47cc84\" class=\"ep-embed-content-wraper\">\n                            <div><iframe title=\"Vanguardia 2025\" class=\"embedpress-embed-document-pdf embedpress-pdf-c47cc84\" allowfullscreen=\"true\" mozallowfullscreen=\"true\" webkitallowfullscreen=\"true\" style=\"width: 600%!important;height: 600px;; max-width:100%;\" src=\"http:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/Vanguardia-2025.pdf\" class=\"embedpress-embed-document-pdf embedpress-pdf-c47cc84\" data-emid=\"embedpress-pdf-c47cc84\" data-embed-type=\"PDF\"><\/iframe><\/div>                        <\/div>\n\n                    <\/div>\n\n\n                   \n                <\/div>\n            \n    <\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e8be54 e-flex e-con-boxed e-con e-parent\" data-id=\"7e8be54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8cca4f1 elementor-widget elementor-widget-heading\" data-id=\"8cca4f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La Maca: Alternativa Estrat\u00e9gica y Diversificaci\u00f3n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a43e0d6 elementor-align-center elementor-widget elementor-widget-embedpres_elementor\" data-id=\"a43e0d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"embedpres_elementor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"embedpress-elements-wrapper  \" id=\"ep-elements-id-a43e0d6\">\n\n\t\t\t\t\t\t\t<div id=\"ep-elementor-content-a43e0d6\"\n\t\t\t\t\tclass=\"ep-elementor-content\n\t\t\t\t\t\t\t\t\t\t  ep-content-protection-disabled\t\t\t\t\tsource-selfhosted_audio\t\t\t\t\t enabled-auto-pause\">\n\n\t\t\t\t\t<div id=\"a43e0d6\"\n\t\t\t\t\t\tclass=\"ep-embed-content-wrapper\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tep-google-photos-\t\t\t\t\t\tdata-show-title=\"yes\"\t\t\t\t\t\taudio\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-options={&quot;rewind&quot;:true,&quot;restart&quot;:true,&quot;pip&quot;:false,&quot;poster_thumbnail&quot;:&quot;&quot;,&quot;player_color&quot;:&quot;#5b4e96&quot;,&quot;player_preset&quot;:&quot;preset-default&quot;,&quot;fast_forward&quot;:true,&quot;player_tooltip&quot;:true,&quot;hide_controls&quot;:false,&quot;download&quot;:true,&quot;fullscreen&quot;:false,&quot;rel&quot;:false,&quot;vautoplay&quot;:false,&quot;autopause&quot;:false,&quot;dnt&quot;:false,&quot;self_hosted&quot;:true,&quot;hosted_format&quot;:&quot;audio&quot;}\t\t\t\t\t\t>\n\n\t\t\t\t\t\t<div id=\"ep-elementor-content-a43e0d6\"\n\t\t\t\t\t\t\tclass=\"ep-elementor-content\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t  ep-content-protection-disabled\t\t\t\t\t\t\tsource-selfhosted_audio\">\n\n\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t<div id=\"a43e0d6\"\n\t\t\t\t\t\t\t\t\tclass=\"ep-embed-content-wraper\n\t\t\t\t\t\t\t\t\t\"\n\t\t\t\t\t\t\t\t\tdata-playerid='a43e0d6'\t\t\t\t\t\t\t\t\tdata-options={&quot;rewind&quot;:true,&quot;restart&quot;:true,&quot;pip&quot;:false,&quot;poster_thumbnail&quot;:&quot;&quot;,&quot;player_color&quot;:&quot;#5b4e96&quot;,&quot;player_preset&quot;:&quot;preset-default&quot;,&quot;fast_forward&quot;:true,&quot;player_tooltip&quot;:true,&quot;hide_controls&quot;:false,&quot;download&quot;:true,&quot;fullscreen&quot;:false,&quot;rel&quot;:false,&quot;vautoplay&quot;:false,&quot;autopause&quot;:false,&quot;dnt&quot;:false,&quot;self_hosted&quot;:true,&quot;hosted_format&quot;:&quot;audio&quot;}>\n\n\t\t\t\t\t\t\t\t\t<div class=\"ose-self-hosterd ose-uid-18a9dd5a7cfe2aeadeb6883301abb376 ose-embedpress-responsive\" style=\"width:429px; height:65px; max-height:65px; max-width:100%; display:inline-block;\" data-embed-type=\"document_mp3\"><audio controls> <source src=\"http:\/\/saludconmaca.com\/wp-content\/uploads\/2026\/04\/Cebolla-pulverizada-procesan-en-el-paramo-de-Berlin.mp3\" ><\/audio><\/div>\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t<\/div>\n\n\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa5b0e6 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"aa5b0e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.pressreader.com\/colombia\/adn-bucaramanga\/20191109\/281479278231192\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Escuchar y Leer en Caracol Radio<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Trayectoria Alrova, Maca de Berl\u00edn, liderada por Alfonso Rodr\u00edguez Vanegas, es una iniciativa empresarial que surge de una necesidad pr\u00e1ctica y recurrente en la regi\u00f3n: la dificultad para comercializar la cebolla larga en fresco. 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